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Wheelen, Thomas L.

Strategic management and business policy : concepts / [book] Thomas L. Wheelen, J. David Hunger - 11st ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008. - xxiv, 405 p.[32 p.] : col. ill.

Includes bibliographical references and index

ISBN: 0132323192 978013232192

Subjects--Topical Terms:
Strategic planning
Strategic planning--Case studies

LC Class. No.: HD30.28 / .W651S 2008