มุมมองปกติ มุมมองแบบ MARC มุมมองแบบ ISBD

Peter, J. Paul.

Consumer behavior and marketing strategy / [book] J. Paul Peter, Jerry C. Olson - 8th ed. - Boston : McGraw-Hill, 2008. - xxi, 555 p. : ill.

ISBN: 007125935X 9780071259354

Subjects--Topical Terms:
Consumer behavior
Marketing

LC Class. No.: HF5415.32 / .P478 2008