Services marketing : text and cases /
Nargundkar, Rajendra
Services marketing : text and cases / [book] Rajendra Nargundkar - 2nd ed - New Delhi : Tata McGraw-Hill Pub., c2006. - xx, 451 p. ill.
0070616310
Service industries--Marketing--Asia
HD9987.A2 / N228 2006
Services marketing : text and cases / [book] Rajendra Nargundkar - 2nd ed - New Delhi : Tata McGraw-Hill Pub., c2006. - xx, 451 p. ill.
0070616310
Service industries--Marketing--Asia
HD9987.A2 / N228 2006