มุมมองปกติ มุมมองแบบ MARC มุมมองแบบ ISBD

Crawford, Charles Merle, 1924-

New products management / [book] Merle Crawford, Anthony Di Benedetto - 9th ed - Boston : McGraw-Hill, c2008. - xviii, 558 p. : ill - McGraw-Hill/Irwin series in marketing .

ISBN: 9780071263368 0071263365

Subjects--Topical Terms:
New products--Management

LC Class. No.: HD69.N4 / C899 2008