มุมมองปกติ มุมมองแบบ MARC มุมมองแบบ ISBD

Mudie, Peter

Services marketing management / [book] Peter Mudie and Angela Pirrie - 3rd ed - Amsterdam : Elsevier/Butterworth-Heinemann, 2006. - xii, 267 p. : ill.

ISBN: 0750666749 9780750666749

Subjects--Topical Terms:
Service industries--Management
Service industries--Marketing

LC Class. No.: HD9980.5 / .M945 2006