มุมมองปกติ มุมมองแบบ MARC มุมมองแบบ ISBD

Hair, Joseph F., 1944-

Marketing research : within a changing information environment / [book] Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau - 3rd ed. - Boston : McGraw-Hill/Irwin, c2006. - xxvii, 700 p. : col. ill. - McGraw-Hill/Irwin series in marketing .

ISBN: 0071115927

Subjects--Topical Terms:
Marketing research

LC Class. No.: HF5415.2 / .H297 2006