E-commerce : business, technology, society /
Laudon, Kenneth C., 1944-
E-commerce : business, technology, society / [book] Kenneth C. Laudon, Carol Guercio Traver - 3rd ed. - Boston : Pearson/Addison Wesley, c2004. - 879 p.: col. ill.
Includes bibliographical references and index
0132055309
Electronic commerce
Internet marketing
Information technology
HF5548.32 / .L38 2007
E-commerce : business, technology, society / [book] Kenneth C. Laudon, Carol Guercio Traver - 3rd ed. - Boston : Pearson/Addison Wesley, c2004. - 879 p.: col. ill.
Includes bibliographical references and index
0132055309
Electronic commerce
Internet marketing
Information technology
HF5548.32 / .L38 2007