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Armstrong, Gary

Marketing : an introduction : an Asian perspective / [book] Gary Armstrong, Philip Kotler, Geoffrey da Silva - Singapore : Pearson Prentice Hall, c2006. - x, 596, [44] p. : ill. (chiefly col.)

Includes bibliographical references and indexes

ISBN: 013167661X 9780131676619

Subjects--Topical Terms:
Marketing--Asia

LC Class. No.: HF5415.12.A8 / A735