มุมมองปกติ มุมมองแบบ MARC มุมมองแบบ ISBD

Winer, Russell S., 1951-

Marketing management / [book] Russell S. Winer - 3rd ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2007. - xxix, 500 p. : col. ill.

ISBN: 0132296314 9780132296311

Subjects--Topical Terms:
Marketing--Management

LC Class. No.: HF5415.13 / .W767 2007